Tuesday, November 1, 2011

Dealer Network JV "GM - AvtoVAZ" continues to grow

To the end of September, dealership network JV "GM - AvtoVAZ" has grown to 30 companies in 19 cities of Russia. Following the Perm and Ufa, the geography of the official sales and service of off-road vehicles "Chevrolet-Niva" enriched the city of Kemerovo and Novosibirsk. Urals and Siberia to advance US-Russian SUV of Togliatti is strategically important. After all, there on the broad expanse of Russian, where there are not only expensive but also constant direction, "Chevrolet-Niva" can manifest itself in full measure. But these regions are rich enough. Therefore DEVELOPMENT OF dealer network "GM - AvtoVAZ" now is precisely the east. According to LADAONLINE, in the most immediate plans SP-opening dealerships in Krasnoyarsk. According to various sources of JV "GM - AvtoVAZ" intends to be the end of 2005 from 91 to 97 dealers. According to the director a joint venture for marketing and sales of Maxim Seregin, the company in compliance with the standards adopted by the GM, called the "Blue Print", at the very beginning of the model was built on a dealer system. In this model, postorenii future network, the two methods is designed capacity of markets were each Russian region and determined the number of required dealers. At the same time on a dealer must account for annual sales of approximately 600 cars. This is necessary to strictly computed in term of return on investment necessary to build and run the dealership. Also quite important that capacity utilization for maintenance SUVs raspredelyalast relatively evenly. When choosing a partner of JV "GM AvtoVAZ 'preference for existing companies from the dealer networks AvtoVAZ and General Motors, and now the relationship between them approximately equal. While Maxim Seregin not exclude that in the absence of a suitable candidate from the vase or GM, in a certain region may become a dealer venture and other companies. Main storogoe-compliance and continued compliance with all of its obligations. Full dealer network geography, "GM - AvtoVAZ" to the end of September is as follows: In Moscow and Moscow region are seven dealerships, three dealerships in St. Petersburg and Togliatti, two in Ekaterinburg, and one each in the cities of Chelyabinsk, Samara, Saratov , Volgograd, Yelabuga, Krasnodar, Kazan, Nizhny Novgorod, Rostov-on-Don, Lermontov, Omsk, Ufa, Perm, Kemerovo and Novosibirsk.

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