Friday, September 30, 2011

"Field" pushed Chevrolet Niva

"Vazovskaya» Lada 4x4 (Niva) up to four months of 2009 was the best-selling SUV in Russia, returning himself the title after five-year hiatus. According to the agency "AUTOSTAT" since 2004, the sales leader in the SUV segment has consistently remained on the Chevrolet Niva «GM-AvtoVAZ", and the production of Lada 4x4 "AvtoVAZ" ranked second in sales among SUVs. However, in March vazovskaya "Field" for the first time in recent years has been sold in more than Chevrolet Niva, and last month repeated this result. Thus, the first four months of 2009, sales of Lada 4x4 vehicle in 7632 exceeded the rate of sales Chevrolet Niva (7479 cars). It is noteworthy that implementation of the Lada 4x4 during the reporting period increased by 2%, whereas the SUV of «GM-AvtoVAZ" left "in the red" by 55%. According to experts, the implementation of Chevrolet Niva reduction in the current year can be explained on the one hand, the so-called pent-up demand, formed in anticipation of beginning sales of SUV restyling and, on the other hand - a major increase in the price of an updated Chevrolet Niva, which averaged more than $ 1,000. Recall that "AvtoVAZ" is also preparing to produce a modernized Lada 4x4, mass production to begin in July. Add that in Ukraine "Field" for many years remained the undisputed leader in the compact SUV, and Chevrolet Niva, which is sold on the Ukrainian market since July 2004, has consistently taken second place.

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