Saturday, October 29, 2011

GM gave reporters a ride. While free.

March 11, Perm press conference and a test drive for journalists in Ural region. Members of the media in Yekaterinburg, Magnitogorsk, Kurgan, Kirov, Chelyabinsk, Perm and other cities were able to form their own opinions on the quality and functionality of the Chevrolet Niva. Journalists received answers to questions related to the business, future plans, improving the current product, the relationship with AvtoVAZ. Then everyone can drive on the highway with a complex of deep snow, ice, logs and tires on the traditional "Cornfield" classical UAZ, which is the standard cross-country and Chevrolet Niva L configuration and GLS. The project involved the Ekaterinburg Regional Agency "Newton PR," which over the next two months will provide journalists with all the necessary information, and monitor output in print and electronic media. The proceedings of the joint venture will be granted "GM-AvtoVAZ." "Much has changed since then, as the company earned - said marketing manager Dmitry Popov. - In our very faith, and people's opinion is formed, including through personal contacts, rather than rumors, which are produced in the press. I think we've got 50 friends who make no secret of his own to do with us, and the car company. " The journalists were convinced that the Chevrolet Niva SUV has all the properties, not yielding to cross UAZu and the traditional "Cornfield," and of comfort far beyond them. The myth of the "floorboard" the car was finally razvenchan.Podobnye events will be held March 26 in Krasnodar, April 20 Tolyatti.I last. From now on any Russian media as a legal entity able to buy Chevrolet Niva at a discount of 7%. This was first announced on March 11 in Perm. Irina Shemyakina, Manager of Media Relations

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